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Loewe”品牌圖案”帆布系列

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“品牌圖案”帆布系列
早自1846年起,Loewe便因其尊貴的工藝技術與創新而享負盛名。在超過一個半世紀後,引入全新的帆布系列,它既追求向品牌獨特傳統表示敬意;同時亦探勘一種現代而恰當的美學標準。

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新的系列成為了Loewe代代相傳的精巧工藝之終極範例。

在西班牙製造,發揚著Loewe對品質完全奉獻的歷史榮譽,這帆布系列被設定成現代的經典。此系列有著包含每一個Loewe標誌的真實感覺。

品牌圖案帆布系列是為男士和女士而設計的。

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有關帆布

新的物料誕生源自對Loewe資料庫的廣泛研究。這款著名的「品牌圖案」置於重覆的圖案中成為了一個品質的象徵。

輕型、高度的抵抗力以及耐用的物料,有著精緻和編織的質地,這創作出其個別獨特的個性。

大膽的色彩運用集中在Loewe的商標組合上:黑色和金色,這喚起一種明顯的西班牙氣氛。
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沒有襯裡或輔助的物料令人耳目一新,展釋了帆布的柔軟性。

有關細節

創作總監Stuart Vevers密切關注這個帆布系列的每一個細節、每一個金屬配件以及元素。從其標誌性的掛鎖到最小的鉚釘,均以一種特別創作的濃烈金色色調作為修飾。每一件作品都飾以最優質的牛皮革,有著完美無瑕疵的外觀,並曾被植物的提取物來進行鞣皮。

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Loewe悠久而豐富的傳承,回響迴繞於系列的特色上,即是向Loewe的標誌致敬:「Amazona」手袋 ── 一個有著不朽靈魂的手袋。標誌的皮革鑲邊構造和圖案的手挽附件均是啟發自1975年的原作設計。

Loewe,馬德里,1846年。品牌的傳奇性標誌被賦予新的生命。從資資料庫中再次被索取,這個標誌被縫製到每一個手袋的內部。在皮革牌子的金箔浮雕圖案,這就是品牌的商標。

有關系列

這系列的產品覆蓋了所有的功能。此系列包含了男士用和女士用的手袋、行李和小皮革產品。每一個款式,由將隨身手提箱的比例重設而成的流線型週末旅行袋所展現出的工整完美,都旨在完成對Loewe傳承的21世紀演繹。

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實用的、理性的、多功能而有著一種非常「端莊」的感覺──非常的品牌。一系列精選的硬式手提箱頌揚了Loewe製作旅行用大皮箱的精巧藝術,並完全了整個系列的產品類別。

Anagrammed CanvasSince 1846 Loewe has had an outstanding reputation for noble craftsmanship and innovation. Over a century and a half later sees the introduction of the new canvas line that seeks to pay homage to the House’s unique tradition whilst exploring a modern, relevant aesthetic.

The new collection becomes the ultimate example of Loewe’s fine workmanship that has been passed on from generation to generation.

Made in Spain, honouring Loewe’s history of complete dedication to quality the canvas line is set to be a modern classic. The line has the authentic feeling of every Loewe icon.

Anagram canvas is designed for men and women.

The Canvas

The new material has been born from extensive research into Loewe’s archives. The famous ´Anagram´ placed in a graphic repeat becomes a symbol of quality.

The lightweight, highly resistant and sturdy material has a refined and woven texture that creates its own individual character.

A bold colour palette focuses on a combination that is trademark Loewe: black and gold, evoking a distinctly Spanish mood.

The refreshing absences of lining or auxiliary materials explain the suppleness of the canvas.

The Details

Creative director Stuart Vevers has paid close attention to every detail, every hardware and element for the coated canvas line. From its signature padlock to the smallest rivets, have all been finished in a specially created rich gold hue. Each piece is trimmed with the finest cowhide leather which has a totally flawless surface, and has been tanned with plant extracts.

Loewe’s long and rich heritage echoes in the collection features that pay homage to a Loewe icon: The ´Amazona´ bag- a bag with soul. The signature leather binding construction and graphic handle attachments have been inspired by the original 1975 design.

Loewe, Madrid, 1846. The House’s legendary signature is given new life. Re-claimed from the archive, the signature is sewn inside every bag. Gold foil embossed on a leather tag, a trademark of the house. 

 
The Collection

All the functionalities have been covered. The line comprises of men’s and women’s bags, travel luggage and small leather goods. Each style serves to complete a 21st century interpretation of Loewe´s heritage from the neat perfection of a re-proportioned attaché case to a streamlined weekender.

Functional, rationale, versatile and with a very ´proper´ feel. -Very of the House. A selection of rigid cases celebrating Loewe´s fine art of trunk making complete the assortment.

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